This course prepares you for a career in various marketing communications fields. It combines the strategic side of marketing with the latest theories and techniques in creative areas like social media, influencer marketing, and campaign planning.
You will learn both the theoretical and practical aspects of marketing, gaining skills that are directly relevant to employers and industry standards.
Key Features:
- DMU is accredited by the Chartered Institute of Marketing (CIM) and the Institute of Data & Marketing (IDM), so you can earn exemptions from CIM and IDM professional qualifications along with your degree.
- The degree is also recognized by the Chartered Institute of Public Relations (CIPR), allowing you to become a member for just £36 a year. This gives you access to CPD materials, networking *-opportunities, and activities related to communications.
- The course partners with key industry groups like the Taylor Bennett Foundation and various regional and national agencies, giving you a realistic view of working in modern marketing agencies.